---
project: freedom-road-ministries
file: 00_README
tags: [frm, client, ops, index]
aliases: [FRM Ops Index]
---

# Freedom Road Ministries — Operations Package

> *Paying client engagement · prophetic ministry supporting Jewish Aliyah · 6-page site ~80% ship-ready. Built 2026-04-29.*

---

## What's in this folder

| # | File | What it is |
|---|---|---|
| 00 | `README.md` | This index |
| 01 | `01_strategy.md` | Client identity · ministry mission · audience · positioning |
| 02 | `02_action_plan.md` | What ships when · ship-ready in <2 weeks |
| 03 | `03_sop_library.md` | Per-client engagement playbooks · content updates · deploys |
| 04 | `04_system_architecture.md` | Vanilla HTML/CSS/JS · IONOS-capable hosting · brand colors locked |
| 05 | `05_gap_analysis.md` | Remaining ~20% to ship · client decisions still pending |
| 06 | `06_quick_start.md` | Next 60-min sitting |

---

## The client in one paragraph

Freedom Road Ministries (FRM) is a prophetic ministry founded by Clark Ashley supporting Jewish Aliyah — the prophesied return of the Jewish people to the Land of Israel. Anchored in Isaiah 49:22 and Psalm 122:6. Sandi serves as designer · web builder · content polish. **Voice ownership: the client (Clark) owns the voice. Sandi owns design execution.** Project-based pricing · not retainer.

---

## Brand identity (locked · client-owned)

| Element | Value |
|---|---|
| **Israeli Blue** | `#0038B8` |
| **Forest Green** | `#2D6A4F` |
| **Rust Brown** | `#8B5E3C` |
| **Red emphasis** | `#B22222` |
| **Deep Blue** | `#203A56` |
| **Cream** | `#F6F1E6` |
| **Serif** | EB Garamond |
| **Sans** | Source Sans 3 |

Israeli flag colors intentional. Replacement-theology phrasing is BANNED.

---

## Site structure (6 pages)

- `index.html` · home + featured scriptures + welcome
- `mission.html` · mission statement (Isaiah 49:22 anchor)
- `story.html` · Clark's testimony (47-year journey)
- `music.html` · Hebrew worship + Shabbat blessings
- `jerusalem.html` · vision · Eastern Gate · 8 reasons · prophecy
- `resources.html` · 64 Aliyah Scriptures · 8 Things study · Esther Fast · Tallit · external links

---

## Cross-references

- Engine: `_skills/freedom-road-deploy/SKILL.md`
- Knowledge: `_knowledge/FREEDOM_ROAD_CLIENT_BRIEF.md`
- Voice rules (CLIENT): scripture-first · reverent toward Israel/Jerusalem/Jewish people · NO replacement-theology
