00 Readme

Freedom Road Ministries — Operations Package

Paying client engagement · prophetic ministry supporting Jewish Aliyah · 6-page site ~80% ship-ready. Built 2026-04-29.


What’s in this folder

# File What it is
00 README.md This index
01 01_strategy.md Client identity · ministry mission · audience · positioning
02 02_action_plan.md What ships when · ship-ready in <2 weeks
03 03_sop_library.md Per-client engagement playbooks · content updates · deploys
04 04_system_architecture.md Vanilla HTML/CSS/JS · IONOS-capable hosting · brand colors locked
05 05_gap_analysis.md Remaining ~20% to ship · client decisions still pending
06 06_quick_start.md Next 60-min sitting

The client in one paragraph

Freedom Road Ministries (FRM) is a prophetic ministry founded by Clark Ashley supporting Jewish Aliyah — the prophesied return of the Jewish people to the Land of Israel. Anchored in Isaiah 49:22 and Psalm 122:6. Sandi serves as designer · web builder · content polish. Voice ownership: the client (Clark) owns the voice. Sandi owns design execution. Project-based pricing · not retainer.


Brand identity (locked · client-owned)

Element Value
Israeli Blue #0038B8
Forest Green #2D6A4F
Rust Brown #8B5E3C
Red emphasis #B22222
Deep Blue #203A56
Cream #F6F1E6
Serif EB Garamond
Sans Source Sans 3

Israeli flag colors intentional. Replacement-theology phrasing is BANNED.


Site structure (6 pages)


Cross-references